Fairfax & Favor
In-store exclusive
Women's fashion, first floor
Founded by lifelong friends Marcus Fairfax Fountaine & Felix Favor Parker, was born from a simple belief: that style should never require you to choose between where you come from and where life takes you. Inspired by the freedom and sense of connection found in the British countryside, the brand creates timeless pieces that move effortlessly between town and country, social occasions and everyday adventures. What began with the Regina boot and an ambitious idea between two lifelong friends has grown into a global lifestyle brand, built on optimism, entrepreneurial spirit and a willingness to simply give things a go. From the very beginning, Fairfax & Favor embraced a “live and learn” mindset, creating products people genuinely needed, listening closely to its community and never being afraid to take the road less travelled.
Today, Fairfax & Favor represents far more than what you wear. It is a celebration of confidence, craftsmanship and belonging; a brand for those who value quality, embrace life’s opportunities and find joy in shared experiences. Rooted in British heritage, European style and artisanal craft, but designed for a modern, international audience, its collections are made to accompany life’s memorable moments. From countryside escapes and city gatherings to journeys further afield. At its heart, Fairfax & Favor is about creating products and experiences that bring people together, fostering a community united by a spirit of adventure, individuality and a belief that the best things happen when you dare to begin.